A Guide to Forecasting and Strategic Planning in the 21st Century
Omschrijving
Managing the Future offers a straightforward and pragmatic approach to strategic planning. It takes an honest look at the limitations of forecasting, and shows (through real-life examples and a wealth of experience) how managers can best use a variety of futuring methods - including scenarios, horizon scanning and trend monitoring.
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‘Managing the Future - Millett, Stephen M.’.
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